Select case study
Custom CRM and AI intelligence platform for a French estate managing weddings, private events, and global enquiries.
Industries
Replaces
Status
Live in production — 2026
Faster enquiry-to-booking
Owned IP
Languages supported
AI-assisted responses
The problem
Global enquiries, fragmented tools, and no system built for how the estate actually runs.
Chateau Engalin receives wedding and event enquiries from couples and planners across the UK, US, France, and beyond — each with different timezones, languages, budgets, and questions. Off-the-shelf CRMs forced the team into rigid pipelines built for B2B sales, not bespoke hospitality. Critical context lived in inboxes, spreadsheets, and WhatsApp threads. Response times suffered, follow-ups got missed, and the team was stuck in admin instead of building relationships.
The solution
A bespoke CRM and AI intelligence layer built around how the estate actually operates.
We built a custom CRM from the ground up — purpose-built for high-touch event sales. A unified enquiry pipeline, automated qualification, smart booking workflows, and supplier coordination, all in one system. Layered on top: an AI intelligence layer that scores leads, drafts responses in the right tone and language, and surfaces pipeline insights the team can actually act on. Fully owned by Engalin, fully tailored to how they run the estate.
What we built
Single source of truth for every enquiry, booking, and event. Built for the realities of luxury hospitality — couples, planners, suppliers, vendors, and the estate team all in one connected system.
Tech stack
Next.js
Web Platform
Supabase
Unified Database
Anthropic
AI Intelligence Layer
Stripe
Payments & Deposits
Resend
Client Communications
The platform handles global enquiries in three languages, qualifies leads automatically, and lets the team focus on relationships instead of admin.
Every line of code, every integration, every database schema — transferred outright on completion. No ongoing licence, no vendor dependency. The technology sits on the balance sheet as an asset.
Up next
Details under NDA. A bespoke LLM platform trained on proprietary data, replacing a £200k/year enterprise AI subscription.
Speak to us about thisFull legacy replacement. New AI-native infrastructure. 18-month engagement. Details available on request.
Speak to us about thisYour business next
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